ABOUT NUORI
NUORI is a Copenhagen-based premium skincare brand built on freshness, efficacy, and transparency, backed by the Danish brand house Twelve50Five. We sell direct-to-consumer and through a curated network of clinics, spas, retail partners, and wellness destinations globally - and we're accelerating.
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PURPOSE OF THE ROLE
This is a new-business role with growth as the number one priority. You'll be NUORI's first dedicated new-business specialist: winning the clinics, spas, retailers, hotels, and wellness destinations that become our next partners. You'll bring each new partnership to full strength, then hand it into the care of our partner team and move on to the next door. The way you work - your approach, your pipeline, your numbers - becomes the playbook as our sales team grows. You'll be part of an ambitious team working from our new headquarters in a historic building in the heart of Copenhagen and reporting to our Head of Sales.
Tasks
What you'll do:
1. Win new partners
• Identify, approach, and convert new clinics, spas, retail partners, hotels, and wellness destinations across the Nordics
• Own the full journey: first contact, meetings, negotiation, signed partnership, first order
• Create your own opportunities through outreach, visits, fairs, and any network you bring or build
2. Bring each partnership to full strength
• A new partner is a beginning, not a result: you drive the first reorders, build the assortment, and set each new partner up to succeed
• Once a partnership is established, it moves into the care of our partner team so your time stays where you create the most value: the next partnership
3. Own your numbers
• Always structure and keep your pipeline, activities, and forecasts current in our CRM.
• Report simply and honestly on your numbers each week; you'll always know exactly where you stand against target
What you won't do
• Technical treatment training – you will know skincare/product basics, not the details in treatments
• Product development or supplier negotiations
• Warehouse operations, inventory management, or order fulfilment logistics
• Marketing, social media, content creation, or other creative/brand aspects
• Commercial strategy or budget management (you’ll have input, not ownership)
Requirements
Who we're looking for
We hire for drive and track record, not years in the industry. If you've consistently hit measurable goals in sales, sport, or something you built from scratch, we want to hear from you.
You must be:
• Highly competitive, ambitious, and energized by targets
• A self-starter who creates opportunities from scratch and doesn't wait to be told what to do
• Disciplined and structured: you follow up when you said you would, and your pipeline is never a mystery
• A natural relationship builder who enjoys meeting new people every week
• Fluent in a Scandinavian language and English
• Comfortable travelling regularly
Strong advantages (not hard requirements):
• B2B sales experience – especially within skincare or beauty
• A network within skincare, beauty, wellness, hospitality, or premium retail
• A background as a skin therapist, or a personal obsession with skincare
• Holding a driver's license
Benefits
What we offer
• A base salary plus uncapped commission - the more you grow, the more you earn, with no ceiling
• Full ownership of your own pipeline and the autonomy to run it your way
• A high-growth role in a premium brand with opportunity to create real impact
• An ambitious and experienced team and a new Copenhagen HQ in a historic building in the heart of the city
• A high degree of responsibility and trust
Sound like you? Apply with your CV and, if you have them, your numbers. We'd rather see what you've achieved than read a long cover letter.
We review applications on a rolling basis. The hiring process consists of two to three conversations, a case interview, and a personality test (TT38).
NUORI was founded by Jasmi Bonnén in Copenhagen in 2015, driven by a simple dissatisfaction with skincare industry standards - and a belief that freshness is what makes skincare truly work.
We small-batch produce and freshness-date every product, which allows us to make formulas exclusively with all-natural ingredients at the highest level of efficacy - and to offer a genuine alternative to traditional chemical-preservative skincare.
Today, NUORI is trusted by leading international spas and skincare therapists worldwide.